In the fashion-forward world of personal styling, being able to explore additional income opportunities is a valuable asset. Whether you’re a seasoned personal stylist or just starting out, finding side hustles that complement your passion and expertise can help you expand your portfolio and increase your earnings. In this article, we’ll explore some exciting side hustles that personal stylists can consider in 2023, offering you fresh ideas to boost your creativity and financial success. So grab your notebook and get ready to discover new avenues for growth in the ever-evolving realm of personal styling.
Blogging/Vlogging
Create a style blog
If you have a passion for fashion and love sharing your style tips and advice, starting a style blog can be a fantastic side hustle. Blogging allows you to showcase your personal style, share outfit inspiration, and provide fashion guides to your audience. With a blog, you have the freedom to write in-depth articles, post high-quality photos, and engage with your readers through comments. Whether you prefer writing about current trends, reviewing products, or sharing your shopping hauls, a style blog can be an excellent platform for expressing your creativity and building a loyal following.
Start a YouTube channel
In recent years, video content has become increasingly popular, and YouTube has emerged as a powerful platform for fashion enthusiasts. By starting a YouTube channel, you can showcase your personal style through outfit videos, lookbooks, and fashion hauls. Videos allow you to engage with your audience on a more personal level and bring your fashion expertise to life. With YouTube, you have the opportunity to reach a broader audience, gain subscribers, and potentially monetize your channel through ads and sponsored content. So grab your camera, film your fashion adventures, and let your personality shine on YouTube.
Monetize through sponsored content and ads
Once you have established your style blog or YouTube channel, you can explore monetization opportunities to turn your passion into a profitable endeavor. One popular way to monetize your fashion content is through sponsored collaborations and brand partnerships. As your blog or channel grows, fashion brands may approach you to promote their products or services in exchange for compensation. This can involve featuring their items in your outfit posts or creating dedicated content around their brand. Additionally, you can also monetize your platform through display ads, where you earn revenue based on the number of impressions or clicks your ads receive. By strategically incorporating sponsored content and ads, you can start earning an income from your online fashion presence.
Online Styling Services
Offer virtual styling sessions
Virtual styling sessions have gained popularity in recent years, especially with the advancements in technology. If you have a keen eye for fashion and enjoy helping others find their unique style, offering virtual styling sessions can be a rewarding side hustle. With virtual styling, you can connect with clients from all over the world, providing them with personalized fashion advice and outfit recommendations. Through video calls or even virtual fitting rooms, you can assist your clients in curating a wardrobe that reflects their personality and meets their style goals. Whether it’s for a special event or a complete wardrobe revamp, virtual styling sessions offer convenience and accessibility for clients seeking professional fashion guidance.
Develop personalized online style guides
In addition to one-on-one virtual styling sessions, you can also create personalized online style guides as a side hustle. These guides can serve as a comprehensive resource for your clients to refer to whenever they need fashion inspiration or advice. You can curate specific style guides for different occasions, body types, or fashion preferences. By offering well-researched and visually appealing style guides, you can position yourself as an expert in the fashion industry and provide valuable resources to your audience. Whether it’s a guide on building a capsule wardrobe or mastering the art of layering, your online style guides can be a go-to resource for fashion enthusiasts looking to elevate their personal style.
Provide wardrobe consultations via video calls
As a personal stylist, you can also offer wardrobe consultations through video calls. This service allows you to help clients streamline their existing wardrobe and maximize the potential of their clothing options. During a wardrobe consultation, you can assess your client’s existing pieces, suggest outfit combinations, and provide guidance on what items to keep, alter, or donate. By leveraging technology, you can virtually go through your client’s closet, offer styling tips, and help them identify gaps in their wardrobe. Wardrobe consultations via video calls offer a convenient way for clients to receive professional advice without the need for in-person appointments and provide you with a flexible and scalable side hustle opportunity.
Reselling Vintage and Pre-owned Pieces
Curate a collection of vintage clothing
If you have an appreciation for vintage fashion and a keen eye for unique pieces, curating a collection of vintage clothing can be a profitable side hustle. Thrift stores, flea markets, and online platforms can be excellent sources for finding vintage gems. By carefully selecting and curating a collection that reflects your personal style and caters to a niche audience, you can attract vintage fashion enthusiasts who are eager to add one-of-a-kind pieces to their wardrobes. Whether it’s vintage dresses, retro accessories, or classic denim, your collection can offer a curated selection of timeless and fashionable items that evoke nostalgia and individuality.
Create an online store or Instagram shop
To sell your curated vintage pieces, consider creating an online store or an Instagram shop. Building an online presence allows you to showcase your collection to a wider audience and reach potential customers from different locations. With an online store, you have the flexibility to manage inventory, set your own prices, and provide detailed descriptions and photos of each item. Alternatively, an Instagram shop can leverage the visual nature of the platform, allowing you to create aesthetically pleasing posts and stories that highlight your vintage pieces. By utilizing relevant hashtags and engaging with your audience, you can attract customers who appreciate the charm and uniqueness of vintage fashion.
Market items through social media and fashion communities
To boost your sales and attract a loyal customer base, it’s important to market your vintage pieces effectively. Social media platforms like Instagram, Facebook, and Pinterest can be powerful tools for showcasing your collection and engaging with potential buyers. By creating compelling content, such as style inspiration posts, outfit ideas, or behind-the-scenes glimpses into your sourcing process, you can generate interest and build a community around your vintage business. Additionally, participating in fashion communities and online forums can help you establish credibility and connect with like-minded individuals who share your passion for vintage fashion. By forging connections and leveraging social media and fashion communities, you can increase visibility for your vintage pieces and turn your love for vintage fashion into a thriving side hustle.
Affiliate Marketing
Promote products and earn a commission
Affiliate marketing offers a unique opportunity to make money by promoting products or services that align with your personal style and brand. As a fashion enthusiast, you can join affiliate programs offered by fashion retailers, brands, or online marketplaces. By incorporating affiliate links into your blog or YouTube content, social media posts, or emails, you can earn a commission for every sale that is made through your unique affiliate link. This allows you to monetize your existing content and recommendations while providing your audience with valuable shopping suggestions.
Collaborate with fashion brands as an affiliate
In addition to promoting products as an affiliate, you can also collaborate directly with fashion brands as an affiliate partner. This involves establishing partnerships with brands you admire and love. As an affiliate partner, you can receive exclusive discounts, early access to new collections, or even free products in exchange for promoting their brand to your audience. By showcasing and recommending their products authentically, you can leverage your influence and personal style to drive sales and earn commissions. Collaborating with fashion brands as an affiliate enables you to establish long-term relationships with brands that resonate with your audience and create mutually beneficial partnerships.
Use social media and blog posts for promotion
To succeed in affiliate marketing, it’s important to strategically incorporate affiliate links and promotions into your social media posts and blog content. Rather than bombarding your audience with constant promotions, focus on creating engaging and informative content that seamlessly incorporates affiliate links where relevant. For example, you can create outfit posts and include links to the items you’re wearing, write product reviews with affiliate links, or share your favorite fashion finds with your audience. By providing valuable content and genuine recommendations, you can build trust with your audience and encourage them to make purchases through your affiliate links.
Personal Styling Courses
Develop and sell online style courses
If you have a deep understanding of style principles and enjoy teaching others, developing and selling online style courses can be a lucrative side hustle. Online courses allow you to share your expertise and help aspiring fashion enthusiasts enhance their personal style. You can create courses that cover a wide range of topics, such as color theory, body shape analysis, wardrobe building, or accessorizing. By providing video lessons, downloadable resources, and personalized feedback, you can offer a comprehensive and interactive learning experience. Selling online courses not only enables you to monetize your knowledge but also establishes you as an authority in the field of personal styling.
Offer one-on-one coaching sessions
In addition to online courses, offering one-on-one coaching sessions can provide a more personalized and tailored approach to helping clients improve their personal style. One-on-one coaching allows you to work closely with clients, understand their specific goals and challenges, and provide guidance and accountability. These sessions can be conducted via video calls, where you can offer personalized style advice, create customized outfits, or provide ongoing support. By leveraging your expertise and offering individualized coaching, you can help clients transform their style and boost their confidence.
Create a membership platform with exclusive content
To create a sense of community and offer ongoing support to your clients, consider creating a membership platform with exclusive content. This platform can include access to a private community forum, monthly webinars, exclusive styling tips, early access to new courses, and personalized feedback. By offering valuable and exclusive content to your members, you can establish a loyal and supportive community of fashion enthusiasts who are eager to learn and grow their personal style. The recurring membership fees provide a consistent income stream, making it a sustainable side hustle option for personal stylists.
Fashion Event Planning
Organize styling workshops and seminars
If you enjoy organizing events and have a knack for fashion, starting your own styling workshops and seminars can be a rewarding side hustle. These events provide opportunities for fashion enthusiasts to learn new styling techniques, gain industry insights, and connect with like-minded individuals. You can curate workshops that cover a range of topics, such as seasonal trends, dressing for different body types, or styling for special occasions. By inviting guest speakers, collaborating with fashion brands, and creating engaging activities, you can make your styling workshops and seminars informative and memorable experiences.
Plan fashion shows or pop-up shops
For those who thrive in high-energy environments and love the excitement of runway fashion, planning fashion shows or pop-up shops can be a thrilling side hustle. Fashion shows allow you to showcase the latest trends and styles, while pop-up shops bring the shopping experience directly to your audience. From coordinating models, selecting designers, and managing the logistics, organizing fashion events requires meticulous planning and attention to detail. By partnering with local boutiques, designers, and artisans, you can create unique and immersive fashion experiences that attract fashion enthusiasts and help promote local talent.
Coordinate fashion-related events for brands
As a fashion event planner, you can also offer your services to fashion brands looking to host their events. From store openings and product launches to press previews and brand activations, fashion brands often require assistance in organizing impactful and successful events. By leveraging your expertise in event planning and your knowledge of the fashion industry, you can curate events that align with the brand’s identity and objectives. Whether it’s a VIP event or a trade show booth, coordinating fashion-related events can be a dynamic and lucrative side hustle for personal stylists.
Product Development
Design and sell personalized styling tools
If you have a creative streak and a passion for problem-solving, designing and selling personalized styling tools can be a lucrative side hustle. Personalized styling tools can include clothing size measurement guides, wardrobe organization systems, or fashion inspiration cards. By identifying common pain points in the world of fashion and creating innovative solutions, you can offer practical and valuable tools to fashion enthusiasts. Collaborating with manufacturers, designers, and printers can bring your ideas to life and allow you to create unique and branded products to sell to your target audience.
Create a line of clothing or accessories
For personal stylists with a strong sense of design and a desire to create their own fashion products, launching a line of clothing or accessories can be an exciting side hustle. Whether it’s a limited collection of statement pieces or a sustainable line of everyday essentials, creating your own fashion brand allows you to express your unique style and cater to a specific niche. With the advancements in e-commerce platforms and print-on-demand services, you can bring your designs to market without the need for large-scale production. By leveraging your personal brand and engaging with your audience, you can establish your fashion line and connect with customers who resonate with your creative vision.
Develop a subscription box service for fashion enthusiasts
Subscription boxes have become increasingly popular in recent years, offering curated experiences and products delivered straight to consumers’ doorsteps. As a personal stylist, you can leverage this trend by developing a subscription box service tailored to fashion enthusiasts. Your subscription box can include a selection of curated clothing items, accessories, or even styling tools. By understanding your customers’ preferences and offering personalized recommendations, you can provide an exciting and convenient way for subscribers to discover new fashion brands and update their wardrobe. Collaborating with fashion brands or local designers can bring exclusive items to your subscription box, making it even more enticing for fashion enthusiasts.
Freelance Writing
Contribute style articles to fashion magazines
If you have a talent for writing and have a strong knowledge of fashion, freelance writing for fashion magazines can be a rewarding side hustle. Fashion magazines are always in need of fresh and compelling content to engage their readers. By pitching and contributing style articles, you can share your fashion expertise, trends analysis, or even personal essays with a wider audience. Researching and staying up-to-date with the latest fashion news, industry trends, and emerging designers can help you provide valuable and timely content to fashion publications.
Write guest blog posts for fashion websites
In addition to contributing to fashion magazines, writing guest blog posts for fashion websites can broaden your writing portfolio and increase your online presence. Many fashion websites accept guest contributions, allowing you to share your unique perspective, fashion tips, or story with their readers. Writing guest blog posts not only helps you establish credibility in the fashion industry but also exposes your content to a new audience. By creating well-written and informative articles, you can attract readers back to your own platforms and potentially gain new followers or clients.
Offer content writing services to fashion businesses
Fashion businesses, both large and small, are in constant need of high-quality content to engage their audience and promote their products or services. If you have a knack for writing and a deep understanding of the fashion industry, offering content writing services to fashion businesses can be a lucrative side hustle. This can involve writing website copy, product descriptions, blog posts, or social media captions for fashion brands or retailers. By crafting compelling and persuasive content, you can help fashion businesses effectively communicate their brand message and attract their target customers.
Social Media Consulting
Provide social media strategy for fashion brands
With the ever-growing influence of social media in the fashion industry, providing social media strategy and consulting services to fashion brands can be a valuable side hustle. Many fashion brands recognize the importance of maintaining a strong and engaging presence on platforms like Instagram, Facebook, and TikTok. As a social media consultant, you can offer your expertise in creating content strategies, establishing brand identity, growing follower count, and driving engagement. By staying up-to-date with social media trends, mastering analytics, and understanding each platform’s algorithm, you can guide fashion brands in optimizing their social media presence and reaching their target audience effectively.
Manage and grow social media accounts
Another way to leverage your social media skills as a personal stylist is by offering account management services to fashion brands. Managing social media accounts involves creating and scheduling content, engaging with followers, and monitoring analytics to track performance. By taking over this responsibility, you can help fashion brands save time and ensure consistent and high-quality content is published. With your knowledge of fashion and eye for aesthetically pleasing visuals, you can create posts that resonate with the brand’s target audience and help grow their social media following.
Offer workshops on using social media for fashion
If you enjoy teaching and have a comprehensive understanding of social media platforms, offering workshops on using social media for fashion can be a rewarding side hustle. Fashion brands, small businesses, or individuals looking to enhance their social media skills can benefit from your expertise. Workshops can cover topics such as creating engaging content, maximizing platform features, utilizing hashtags, or running effective ad campaigns. By sharing valuable insights, practical tips, and real-life examples, you can equip participants with the knowledge and tools they need to elevate their social media presence in the fashion industry.
Custom Styling Services
Offer personal shopping services
Personal shopping services are in demand for individuals who desire expert fashion advice and guidance in curating their wardrobe. As a personal stylist, offering personalized shopping services can be a fulfilling side hustle. By understanding your client’s preferences, lifestyle, and budget, you can curate a selection of clothing items that align with their style goals. Whether it’s accompanying clients on shopping trips, sourcing items online, or conducting virtual shopping sessions, personal shopping services offer convenience and expertise for those seeking a tailored and enjoyable shopping experience.
Provide closet organization and styling
For many individuals, maintaining an organized and functional closet can be a daunting task. As a personal stylist, you can offer closet organization and styling services to help clients declutter, optimize storage space, and create a wardrobe that reflects their personal style. This can involve assessing the client’s existing pieces, suggesting outfit combinations, and organizing clothing, shoes, and accessories in a visually pleasing and functional manner. By enhancing the organization and accessibility of their wardrobe, you can simplify their daily routine and help them make the most of their clothing options.
Create bespoke styling packages for special occasions
Special occasions, such as weddings, proms, or important events, often require extra attention to detail and a unique sense of style. As a personal stylist, offering bespoke styling packages for special occasions can be a lucrative side hustle. These packages can include a personalized consultation, outfit selection and styling, accessory recommendations, and even hair and makeup suggestions. By understanding the client’s vision and event requirements, you can create a memorable and tailor-made look that aligns with their preferences and enhances their confidence. Being a part of their special day and helping them shine can be incredibly rewarding as a personal stylist.
As a personal stylist, there are numerous side hustle opportunities to explore and turn your passion for fashion into a profitable endeavor. Whether it’s through blogging/vlogging, online styling services, reselling vintage and pre-owned pieces, affiliate marketing, personal styling courses, fashion event planning, product development, freelance writing, social media consulting, or custom styling services, there is a wide range of options to suit your interests and skills. By leveraging your expertise, creativity, and knowledge of the fashion industry, you can establish yourself as a valuable resource and build a successful side hustle in the exciting world of personal styling.